농산물 유통마진 분해

• 영문명: Agricultural Marketing Margin In Korea : Excess profit vs. Risk Premium
• 발행기관: 개인저작물
• 저자명: 양승룡(Seung-Ryong Yang) 최윤영(Yoon Young Choi)
• 간행물 정보: 『개인저작물 - 사회』제35권 제1호, 240~251쪽, 전체 12쪽
• 주제분류: 사회과학 > 개인저작물
• 파일형태: PDF
• 발행일자: 2008.03.01

영문 초록

The Marketing margin is defined as a farm-retail price spread. A high marketing margin of agricultural products in Korea has been regarded as a serious problem by farmers, consumers, government, and the press. There has long been a allegation that the high marketing margin is due to excess profits made by wholesalers` market power. However, marketing is a process to transfer ownership, physical and economical risk involved throughout the marketing channel. For this, it is possible that a marketing margin includes not only wholesaler`s excess profit, but also risk premium that farmers are willing to pay to wholesalers to transfer their price risk. The objective of this study is to examine if risk premium exists in the marketing margin. The results show that neither price risk nor excess profit variable are statistically significant to explain the wholesalers` profit. This can be interpreted such that there is no excess profit sought by wholesalers. At the same time the results indicate risk is not paid. However, these may result from the inconsistent data. It seems safer to hold the results until we have more appropriate data for the analysis.

키워드

Marketing Margin Excess Profit Risk Premium Agricultural Marketing