생성형 AI를 활용한 관광콘텐츠로 관광산업의 지속 성장 방안 고찰

• 영문명: Examining Sustainable Growth Plans for the Tourism Industry with Tourism Content using Generative AI
• 발행기관: 한국해양관광학회
• 저자명: 이웅규(Woong-Kyu Lee) 이용일(Yong-Il Lee)
• 간행물 정보: 『해양관광연구』제17권 제2호, 219~231쪽, 전체 13쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2024.06.30

국문 초록

The tourism industry has recently undergone significant changes due to the integration of artificial intelligence technology. Therefore, this study aims to examine the repercussions of using ChatGPT in the tourism industry, focusing on the balance between convenience and challenges. The results presented in this study are based on interviews with experts from various fields within the tourism industry. The integrated use of ChatGPT in tourism presents both convenience and challenges as urgent issues. To address these issues and consider sustainable development plans for the tourism industry, this study proposes measures such as enhancing tourism convenience, improving real-time speed, reducing costs, and ensuring safety in creating tourism content using generative AI like ChatGPT.

목차

Ⅰ. 서 론

Ⅱ. 이론적 고찰

Ⅲ. 사례분석

Ⅳ. 관광산업의 지속 성장 발전 방안

Ⅴ. 결론

참고문헌

키워드

생성형 인공지능 지속가능한 성장 관광콘텐츠 관광산업 Generative Artificial Intelligence Sustainable Growth Tourist Content Tourism Industry