- 영문명
- 발행기관
- 한국유통과학회
- 저자명
- Shang Guan-Jin Long Jong-Ho Lee
- 간행물 정보
- 『한국유통과학회 학술대회 논문집』2015년 동계 국제학술대회, 91~94쪽, 전체 4쪽
- 주제분류
- 경제경영 > 경제학
- 파일형태
- 발행일자
- 2015.12.24
무료
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국문 초록
영문 초록
The purpose of this study is to find out the definition and category of mobile tourism application through research of preceding study and to fomulate the research model and hypothesis that how tourism application attributes (convenience, interaction, accessibility, local basis, security) affect constant intention to use of mobile tourism application.
목차
1. Introduction
2. Theoretical Framework
3. Research model and Hypothesis formulation
4. Analysis of Actual Proof and Hypothesis Verification
5. Conclusion
References
키워드
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