실험경제학 방법에 의한 부동산 시장 참여자의 합리성 분석

• 영문명: An Analysis of Rationality of Real Estate Market Participants by Experimental Economic Methods -Analysis of Sunk Cost Effect and Exogeneity of Preference of Real Estate Agents-
• 발행기관: 대한부동산학회
• 저자명: 김진환(Kim, Jin-Hwan) 김경욱(Kim, Kyung-Wook) 정준호(Jeong, Jun-Ho)
• 간행물 정보: 『대한부동산학회지』제49호, 199~218쪽, 전체 20쪽
• 주제분류: 사회과학 > 지역개발
• 파일형태: PDF
• 발행일자: 2018.09.30

영문 초록

The human rationality and exogeneity(consistency) of preference is the basic premise of mainstream economics. Behavioral economics is a major discipline that criticizes the basic premise of mainstream economics. One of the representative concepts at the opposite end of mainstream economics and behavioral economics is sunk cost. The purpose of this study is to analyze the sunk cost effect and exogeneity(consistency) of preference of certified real estate agents who are representative participants of real estate market. As a result of analyzing the responses of 1,013 certified real estate agents by experimental economics method, it is found that certified real estate agents are slightly lower than social studies teachers and college students and elementary school students, but 44.9% are affected by sunk cost. In addition, when unreasonable alternatives were added, this figure rose to 84.8%, revealing that the preference system changed significantly. The results of this study suggest that an alternative approach other than mainstream economics is needed to develop a proper understanding and analysis of the real estate market and to develop effective policies.

목차

Ⅰ. 서론

1. 연구의 배경

2. 연구의 목적

Ⅱ. 이론적 배경 및 선행 연구

1. 이론적 배경

2. 선행 연구

3. 연구의 차별성과 의의

Ⅲ. 연구의 설계 및 자료의 수집

1. 연구의 설계

2. 자료의 수집

Ⅳ. 자료의 분석 및 해석

1. 자료의 요약과 해석

2. 자료의 분석과 해석

Ⅴ. 결론 및 함의

키워드

Behavioral economics experimental economics sunk cost effect rationality preference system real estate agents 행동경제학 실험경제학 매몰비용 효과 합리성 선호체계 공인중개사