컨벤션 기획사 자격제도 정착을 위한 사례연구

• 영문명: A Case Study on the Activation for Meeting Professionals License in Korea
• 발행기관: 한국문화관광학회
• 저자명: 장인식(Chang, In-Sik) 김은희(Kim, Eun-Hee) 이웅규(Lee, Woong-Kyu)
• 간행물 정보: 『문화관광연구』제5권 제1호, 247~268쪽, 전체 22쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2003.06.30

영문 초록

The conventions market is one of big business today. The conventions industry is consisted of several factors: convention centers, hotels, convention bureaus, and meeting professionals. At this point, the success and growth of the conventions industry quite depends on its specialist, the meeting professionals. This is because the conventions industry is a people business. This study has analyzed the meeting professionals license in Korea. It has been attempted to use literature and to interview meeting professionals, especially in the area of conventions related industry. The results could be used to gain more understanding of important attributes that meeting professionals and attendees use in evaluating the quality of the convention service, and provide guidance for designing professionals convention services. In conclusion, this study presents the key to success for Korea’s future conventions industry. It is cause of the meeting professionals license with the best qualifications. New license and specific qualifications due to the professionalism in the conventions characteristics.

목차

[ABSTRACT]

Ⅰ. 서론

Ⅱ. 컨벤션기획사 자격제도의 문헌고찰

Ⅲ. 국내외 사례연구

Ⅳ. 사례분석에 따른 시사점

Ⅴ. 결론

참고문헌