농어촌 민박이용객 만족도 분석

• 영문명: Satisfaction Analysis of Visitors Using Home-Stay in Farming and Fishing Villages
• 발행기관: 한국문화관광학회
• 저자명: 김시중(Kim, Si-Joong) 홍경완(Hong, Kyung-Wan) 조윤진(Jo, Yun-Jin)
• 간행물 정보: 『문화관광연구』제7권 제1호, 121~138쪽, 전체 18쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2005.06.30

영문 초록

The primary purpose of this study was to examine the satisfaction attributes of visitors using home-stay in farming and fishing villages and overall satisfaction. Three hypotheses were developed to do this. First, there are significant differences between satisfaction attributes of visitors using home-stay and socio-demographic variables. Second, there are significant differences between satisfaction attributes of visitors using home-stay and use type of home-stay. Third, satisfaction attributes of visitors using home-stay may significantly influence the overall satisfaction of visitors. The results showed that there was a significant difference between income and satisfaction attributes of visitors using home-stay and also significant differences were found in the relationship between use type of home-stay and satisfaction attributes of visitors using home-stay. Finally, the research found that satisfaction attributes significantly influence the overall satisfaction of visitors. Overall, this research suggests that the condition of room, cleanness and room facilities are very important factors, which significantly influence visitors’ overall satisfaction.

목차

[ABSTRACT]

Ⅰ. 서론

Ⅱ. 이론적 고찰

Ⅲ. 조사설계

Ⅳ. 분석결과

Ⅴ. 결론

참고문헌

키워드

Home-stay Satisfaction Satisfaction Attributes Fishing Villages