얼굴형과 헤어스타일에 대한 지각자 특성에 따른 이미지 지각

• 영문명: Image Perception on Face Shape and Hair Style Depending on Perceivers’ Characteristics
• 발행기관: 한국인체미용예술학회
• 저자명: 손지연(Ji-Yeon Son) 김효숙(Hyo-Suk Kim)
• 간행물 정보: 『한국인체미용예술학회지』한국인체미용예술학회지 제12권 제4호, 107~124쪽, 전체 18쪽
• 주제분류: 예술체육 > 예술일반
• 파일형태: PDF
• 발행일자: 2011.12.31

영문 초록

The purpose of this study is to analyze image depending on face shape and hair style and to analyze difference in image perception according to perceivers’ Characteristics. As a result of factor analysis on items of image evaluation in face shape, the findings were elicited 3 factors such as positive, colorful, and natural image. As a result of analyzing difference in image perception depending on face shape, hair length, gender and age on straight hair style, the oval and rectangle were perceived to be higher in colorful image than quadrangle. Hair length was perceived to be positive image for short straight, to be colorful image for medium straight. In age, it was evaluated to be high in natural image for the 20s and to be high in positive image for the 40s. As a result of examining difference in image perception depending on face shape, hair length, gender, and age on wave hair style, the face shape had significant influence upon colorful image and natural image. Thus, the colorful image and natural image were perceived to be high in oval, round, and quadrangle. In case of gender and age, the significant interactive effect was indicated in positive image and colorful image. Wave hair style was regarded positively by women in their 20s and 30s and by men in their 40s. In colorful image, the women in their 20s and 30s than men perceived the wave hair style as colorful image.

목차

Abstract

Ⅰ. 서론

Ⅱ. 이론적 배경

Ⅲ. 연구방법 및 절차

Ⅳ. 결과 및 논의

Ⅴ. 결론

참고문헌

키워드

헤어스타일 얼굴형 적극적 이미지 화려한 이미지 자연스러운 이미지 Hair style Face shape Positive image Colorful image Natural image