Research Note: The Relationship between a Mega Sport Event and the Host Destination

• 영문명: Research Note: The Relationship between a Mega Sport Event and the Host Destination
• 발행기관: 한국관광학회
• 저자명: Dang Thi Phuong Anh
• 간행물 정보: 『International Journal of Tourism Science』Vol.14 No.3, 116~129쪽, 전체 14쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2014.12.31

영문 초록

Tourism and sport are key elements of the culture in many countries and can influence the behavior of society. Especially since the 1960’s, mega sport events have become a huge international draw card garnering a large amount of media attention, and attracting investment and also political interest. Tourism remains the world’s largest industry and continues to develop and grow. The aim of this study is to assess the relationship between a mega sport event and the host destination. To address the aim, the research was conducted in two stages: the first stage was a literature review which presents a deeper understanding of the two-way relationship: (i) Mega sport events create opportunities for the host destination and (ii) The host destination attracts tourists to attend the mega sport event. The second stage explores two methods destinations can use to host a mega sport event successful.

목차

Introduction

Literature Review

Methodology

Findings and Discussion

Conclusion

References

키워드

Mega sport event host destination Southeast Asian Games Myanmar