관광객의 가치와 공정관광 결과지각에 관한 연구

• 영문명: A Study on Values of Tourist's and Perceived Consequence of Fair Tourism: The Mediation Effect of Ethical Consumption
• 발행기관: 한국관광학회
• 저자명: 조명환 정선자
• 간행물 정보: 『관광학연구』제36권 제1호, 91~114쪽, 전체 24쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2012.02.29

영문 초록

Much discussion on the impact of tourism has been mainly focused on its positive side, while neglecting its negative side in recent research. Sensitivity towards environmental concerns has become pervasive and brings with it the concept of Fair Tourism, which concerns the ethical consumption by tourists. Fair tourism advocates consumption that returns tourism revenue to the host community. In a broader sense, it means fairness in tourism consumption to respect for the environment and culture of the local people. Although the notion of Fair Tourism has been recognized widely, research on Fair Tourism remains limited. The results of this study reveal that personal value and ethical consumption have positive effects on cognition of Fair Tourism and behavioral intentions. The finding thus recommended that positive message regarding economic, environmental, and other benefits of Fair Tourism should be widely disseminated in order to maximize benefits while minimizing negative impacts of tourism to the host community and to create demand for Fair Tourism.

목차

Ⅰ. 서론

Ⅱ. 선행연구 고찰

Ⅲ. 연구방법

Ⅳ. 실증분석 및 결과

Ⅴ. 결론

참고문헌

키워드

공정관광 윤리적 소비 결과지각 행동의도 Fair tourism Ethical consumption Perceived consequence Behavioral intention