국제회의 산업의 효율적 운영 방안

• 영문명: Effective Management Programs for Convention Industry: The Case Study of Jeonlabukdo
• 발행기관: 한국관광학회
• 저자명: 김봉규
• 간행물 정보: 『관광학연구』제32권 제1호, 273~291쪽, 전체 19쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2008.02.29

영문 초록

The tourism has been recognized as one of the most important industries together with information communication and environment industry in the 21th century. All nations in the world concentrates bringing up on convention industry to boom up her economy as tourist's destinations. This study is to find out and present effective management programs of convention industry of Jeollabuk-do. So we examined the current problems related to convention industry in this province and then presented better ways through empirical analysis. The results indicates that educational programs, enlargement of facilities, improvement for conventioners, promotion strategies are needed to Jeollabuk-do for the future.

목차

I. 서론

II. 이론적 배경

III. 실증분석

IV. 결론

참고문헌

키워드

컨벤션 산업 요인분석 Convention industry Factor analysis PCO COEX