A Study of the Economic Valuation of the Saryeoni Forest Path Utilizing the Contingent Valuation Method

• 발행기관: People & Global Business Association
• 저자명: Chang san Boo
• 간행물 정보: 『Global Business and Finance Review』Vol.24 No.3, 51~64쪽, 전체 14쪽
• 주제분류: 경제경영 > 경영학
• 파일형태: PDF
• 발행일자: 2019.10.30

영문 초록

Countries throughout the world are developing a wide variety of tourism resources, including pristine natural resources, to enhance local brands and attract tourists. Walking tourism has become increasingly prominent with the recent popularity of healing and relaxation. To estimate the non-market value of walking tourism, this study evaluates the economic value of the Saryeoni forest path on Jeju Island using the contingent valuation method (CVM). Payment, gender, age, visit experience, education level, visitor composition, income level, and purpose of visit are used as demographic and control variables. The value is estimated using the double-bounded dichotomous choice method and by assuming a logit distribution, which is known to be stable, for tourists’ willingness to pay (WTP). The WTP truncated mean per capita is estimated to be KRW 2,294. This indicates that the recreational value of the Saryeoni forest in Jeju is roughly KRW 1.05 billion per year.

목차

Ⅰ. Introduction

Ⅱ. Literature Review

Ⅲ. Methods

Ⅳ. Results

Ⅴ. Conclusions

키워드

Tourism resource Contingent valuation method Willingness to pay Tourism development