대학생의 신체이미지와 여름철 티셔츠 선호색과의 관계

• 영문명: Relationships between Body Image and Color Preferences for Summer T-Shirts among University Students
• 발행기관: 충북대학교 생활과학연구소
• 저자명: 장혜진(Hye Jin Jang) 양리주(Ree Joo Yang) 최종명(Jong Myoung Choi)
• 간행물 정보: 『생활과학연구논총』생활과학연구논총 제12권 제1호, 205~215쪽, 전체 11쪽
• 주제분류: 자연과학 > 생활/식품과학
• 파일형태: PDF
• 발행일자: 2008.05.01

영문 초록

  This study was performed to investigate relationships between body image and color preferences for summer T-shirts among university students. A questionnaire survey was conducted on 268 university students in the Cheongju area, Korea. Frequency, descriptive analysis, factor analysis, x² and t-tests were used for data analysis. The results were as follows: Students" body image consisted of three factors: Appearance enhancement, weight control, physical attractiveness. There were significant gender differences in the three factors of body image. Female students were more highly interested in appearance enhancement and weight control of body image, but male students were more highly interested in physical attractiveness in their body image. Regardless of gender, most students owned white, red, blue and yellow color of summer T-shirts. The students with higher interests in appearance enhancement and physical attractiveness preferred expanding color T-shirts, like red, yellow and white color. Also, the more students had interests in appearance enhancement, the more they preferred vivid and strong color T-shirts for summer.

목차

Abstract
Ⅰ. 서론
Ⅱ. 이론적 배경
Ⅲ. 연구방법 및 절차
Ⅳ. 결과 및 고찰
Ⅴ. 요약 및 결론
참고문헌

키워드

body image color preferences summer T-shirts university students