중국 리얼리티 프로그램의 발전에 관한 연구-한국의 <런닝맨>과 중국의 <달려라 형제>를 중심으로 -

• 영문명: A Study on the Development of Reality Show in China-Focused on in Korea and China’s -
• 발행기관: 한국영상제작기술학회
• 저자명: 우리중 원커징 최원호
• 간행물 정보: 『영상기술연구』제32호, 113~131쪽, 전체 19쪽
• 주제분류: 예술체육 > 예술일반
• 파일형태: PDF
• 발행일자: 2020.05.31

국문 초록

In recent years, with the development of Chinese variety shows, a variety of reality shows came into being, among which, and of Zhejiang Satellite TV are well received by the audience. The success of those programs lies in the introduction of overseas programs’ copyrights. Besides, in 2014, Zhejiang Satellite TV broadcasted an outdoor reality show , which has been popular so far. In this thesis, a comparison between Chinese and its copyright prototype in South Korea is carried out to explore reasons for its success. By analyzing Chinese and South Korean , the development, introduction, learning and innovation of Chinese reality shows are expounded. And through a comparative study of the original version and the Chinese version, successful directions for reality shows are dissected, and localization strategies and improvement plans for reality shows that introduce overseas copyright are proposed.

목차

Ⅰ. 서론

Ⅱ . 리얼리티 프로그램(Reality TV)

Ⅲ. 한국 <런닝맨>의 성공요인

Ⅳ. 중국 <런닝맨>의 성공요인

Ⅴ. 결론

참고 문헌

키워드

Reality Program Program Format Localization Strategy Korea China