Fundamental sources and sustainable development of the Korean cultural entertainment industry with the Korean wave

• 영문명: Fundamental sources and sustainable development of the Korean cultural entertainment industry with the Korean wave
• 발행기관: 한국관광학회
• 저자명: Dehyun Sohn Seung Ho Youn
• 간행물 정보: 『International Journal of Tourism Science』Vol.16 No.1, 83~92쪽, 전체 10쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2016.09.30

영문 초록

The cultural entertainment industry (CEI) is gaining strong attention in Korea as a generator of growth and national wealth. The cultural entertainment can appeal to various markets and be built through creativity in the tourism industry, based on traditional culture and liberal arts. This paper emphasizes that a key for the sustainable success of the CEI in Korea is a profound understanding of the roots of the tourism and entertainment industry. It concludes with the following: (a) the CEI should be developed with the uniqueness and intangible contents of traditional Korean entertainment philosophy, and (b) the basic structure of the CEI consists of finding new personnel with creative talents and the efficient implementation of networks in the industry. This study adds significance, because it investigates the fundamental basis of the Korean wave and delivers a direction the relevant industry should maintain for sustainable developments.

목차

Introduction

Literature review

Conclusion

Disclosure statement

References

키워드

Cultural entertainment Korean wave strategic marketing sustainable development