만우 조홍제 회장과 효성의 기업문화

• 영문명: A study on the characteristics of the corporate culture of Hyosung Chaebol
• 발행기관: 한국경영사학회
• 저자명: 서인덕(In duk Suh)
• 간행물 정보: 『경영사연구(경영사학)』제20집 제4호(통권39호), 1~63쪽, 전체 63쪽
• 주제분류: 경제경영 > 경영학
• 파일형태: PDF
• 발행일자: 2005.11.30

영문 초록

The purpose of this study is to review the characteristics of the Hyosung Chaebol s corporate culture and the impacts of its founder and current CEO on them. The data for analysis were collected both from internal and external materials, such as the internal employee magazine(Hyosung), company history annals, founder s autobiography, newspaper articles, company documents, and lots of nonmaterial artifacts (for example, CEO speeches, stories, rituals and ceremonies) as well. Patterns of administrative behavior and founder CEO leaderships were considered as very meaningful cultural artifacts. The findings from this study are as followings; First, in Hyosung culture, no serious conflicts have been shown when cultural transition from founder CEO to the succeeding second generation CEO was implemented. Most part of start-up mission and business ideology of the founder have been transferred to current top management s thought of doing business. Second, Hyosung s culture can be characterized as distinctive progressiveness and performance-oriented one represented by high quality, competence, profitability and innovation. Third, diverse subcultures across performance units have been found. To better understand Hyosung s culture, further study about the way how diverse subcultures came to emerge in different industries(performance units). Fourth, top management must take into account corporate culture first before engaging in a new strategy because the fitness between strategy and corporate culture is needed for successful implementation of the strategy. Lastly, it is strongly recommended for top management in Hyosung Chaebol to use the symbolic management and human resource management practices for keeping a strong corporate culture and the fitness between strategy and corporate culture.

목차

Ⅰ. 서론

Ⅱ. 효성 창업자의 기업문화적 가치

Ⅲ. 제2창업자의 가치관

Ⅳ. 효성의 기업문화의 변이

Ⅴ. 글로벌시대의 효성문화

Ⅵ. 결론

참고문헌

Abstract

키워드

corporate culture founder CEO second generation CEO cultural fitness symbolic management artifacts