The Effect of Speech Recognition on Computer-Mediated Group Idea Generation

• 영문명: 음성인식기능이 컴퓨터 기반 그룹의 퍼포먼스에 미치는 영향에 관한 연구
• 발행기관: 한국산업경영학회
• 저자명: 정종호(J. H. Jung)
• 간행물 정보: 『한국산업경영학회 발표논문집』2013년도 통합학술대회 발표논문집, 202~218쪽, 전체 16쪽
• 주제분류: 경제경영 > 경영학
• 파일형태: PDF
• 발행일자: 2013.08.21

영문 초록

Given the industry's unprecedented attention and dedication of resources to voice recognition, this paper introduces and explores a novel idea generation technique whereby ideas are captured directly through verbalization rather than forcing group members to type ideas. A group simulator was used to measure the idea generation performance of individuals who input ideas verbally or via typing in the context of nominal and interacting groups. The results clearly indicate that verbal input represents a more desirable mechanism in a computer-mediated idea generation environment. Liberating group members from the keyboard produces remarkable performance gains. Verbalizing ideas helps individuals focus on analytical thinking and leverage group member ideas, ultimately facilitating the creation of ideas pools that are vastly superior in terms of quantity and quality. These effects were found across nominal and interacting groups. The implications of these results for future research and the design of technologies are discussed.

목차

Abstract

1. Introduction

2. Theoretical Development and Hypotheses

3. Methodology

4. Results

5. Discussion

6. Conclusion

References

키워드

idea generation verbal idea generation brainstorming cognitive stimulation