城市社区普法宣传品牌化研究

• 영문명: Research on the Branding of Law Popularization in Urban Communities
• 발행기관: YIXIN 출판사
• 저자명: Yang Zhongxuan
• 간행물 정보: 『Journal of China Studies』Vol.3 No.5, 102~107쪽, 전체 6쪽
• 주제분류: 사회과학 > 교육학
• 파일형태: PDF
• 발행일자: 2025.05.31

국문 초록

The rise of branded law popularization in urban communities essentially reflects the synchronized resonance between the modernization of national governance and the evolving needs of grassroots society. This paper delves into the driving forces behind the shaping of law popularization brands in urban communities and offers an in-depth analysis of the construction of interactive governance. Using the “Actor - Tool - Action” analytical framework, it explicates how the interwoven actions of state actors, social actors, and market actors contribute to the formation of community-based law popularization brands. Finally, the paper proposes the following strategies: fostering an interactive consensus among residents to actively participate in the building of law popularization brands; developing and utilizing available resources to promote the long-term operation of these brands; and constructing an interactive relational network of actors involved in branding law popularization within communities.

영문 초록

城市社区普法宣传品牌的兴起，本质上是国家治理现代化与基层社会需求变革的同频共振。本文深入探讨了城市社区普法宣传品牌塑造的动因，并详细剖析了互动式治理的构建方式。通过“行动者－工具－行动”的分析构架，具体阐述了国家行动者、社会行动者及市场行动者三者的行动互嵌以实现社区普法宣传品牌的塑造。最后，本文提出了以下策略：培育居民参与社区普法宣传品牌塑造的互动共识；开发利用资源助推品牌运营长效化；构建行动者参与社区普法宣传品牌塑造的互动关系网络。

목차

Ⅰ. 引言

Ⅱ. 社区普法宣传品牌的塑造缘由

Ⅲ. 社区普法宣传品牌的塑造方式

Ⅳ. 社区普法宣传品牌的塑造升级

키워드

Community Law popularization Brand building Interactive governance 社区 普法宣传 品牌塑造 互动式治理