용평리조트의 비수기 관광상품개발에 관한 연구

• 영문명: A Study on the Off-season Tourism Goods Development in Yongpyeong Resort
• 발행기관: 관광경영학회
• 저자명: 전정희(Junghee Jun)
• 간행물 정보: 『관광경영연구』제6권 제2호, 183~205쪽, 전체 23쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2002.06.30

영문 초록

The purpose of this study is develops tourism goods that meet in tourist desire which visit Yongpyeong resort in dagger mourning, utilizing by Yongpyeong resort's off-season way out presenting specific marketing operation of resort in dagger mourning at the same time that search for new latency tourists in Yongpyeong resort hereafter through this research and Utilize to pabulum to a dagger flag tourism goods dog of resort. Ran parallel literature research and actual proof research to achieve purpose of this research. Did literature research laying stress on inside and outside of the country's books and treatise, other publication, utilize and executed actual proof analysis for dagger flag tourism goods development of resort to tourists who visit to Yongpyeong resort to pabulum of actual proof analysis drawing question variable with literature research.

목차

I. 서론

II. 이론적 배경

III. 조사설계와 분석방법

IV. 분석결과와 종합토의

V. 결론

참고문헌

키워드

리조트 리조트 관광상품 리조트 관광상품개발