Trust, Long-term Orientation, and Relationship Performance: A Perspective of Distribution Management on Supply Chain

• 영문명: Trust, Long-term Orientation, and Relationship Performance: A Perspective of Distribution Management on Supply Chain
• 발행기관: 한국유통과학회
• 저자명: 이창준(Changjoon LEE) 김수효(Soohyo KIM)
• 간행물 정보: 『유통과학연구(JDS)』제22권 제1호, 105~113쪽, 전체 9쪽
• 주제분류: 경제경영 > 경제학
• 파일형태: PDF
• 발행일자: 2024.01.31

영문 초록

Purpose: This study sheds light on the need for trust in buyer-seller relationships in supply chains and explores why long-term orientation is important. It also investigates the effect on relationship performance. This study provides implication on how to build robust supply chains. Methodology: A survey was conducted with firms with supply chains in South Korea. A total of 350 valid questionnaires were analyzed through Entrust Survey—a sampling company. Structural equation modeling (SPSS 18.0 and AMOS) was employed to test the hypotheses. Results: Cognitive trust had a positive effect on emotional trust. Emotional trust had a positive effect on long-term orientation but did not have a significant effect on relationship performance. Long-term orientation was proportionate to relationship performance. Conclusions: Trust is a critical factor in supply chains. As business environments are rapidly changing, the uncertainties are also meaningful. Supply chains have collapsed owing to COVID-19, the Russia-Ukraine war, and the U.S.-China trade war, and they are only just recently being rebuilt. Maintaining relationships with supply-chain partners is vital, and promoting cognitive and emotional trust is necessary.

목차

1. Introduction

2. Literature Review

3. Hypothesis Formulation and Research Model

4. Methods and Results

5. Discussion

6. Implications and Suggestions

References

키워드

Trust Long-term Orientation Relationship Performance Supply Chain Distribution Management