중국인터넷 산업과 전자상거래 현황연구

• 영문명: China's Internet industry and e-commerce Status and Development Study
• 발행기관: 한중경제문화학회
• 저자명: 郑英宰
• 간행물 정보: 『한중경제문화연구』제4권, 73~89쪽, 전체 17쪽
• 주제분류: 경제경영 > 경제학
• 파일형태: PDF
• 발행일자: 2015.02.28

영문 초록

China 's internet business is growing Explosively from the 2000s. According to China's economy growing, the penetration of using PC and mobile for internet reached 80%.Internet users also grew market of nearly 700 million people. China's Internet business is represented by BAT Baidu, Alibaba, Tencent that have led the internet industry. Each company has grown in search engine, e-commerce, while above the industry leader in the social network market share of nearly 80% in the background. However, the growth in each sector of the company since 2008, will reach its limit. starting with Tencent 2004s, Baidu 2005s, Alibaba 2014s is listed on Hong Kong Stock Exchange and NASDAQ, the New York Stock Exchange. And to expand its business based on the richer capital. No. 1 social network company Tencent in china was argued share of the second largest e-commerce company JingDong and tencent extend her areas in e - commerce industry. Alibaba will check the Tencent to launch a dedicated social network Aliwangwang. Baidu is also moving busily to expand the area in social networks and e-commerce. Three years ago, the Chinese Internet industry is composed of BAT and medium-sized IT companies. and M & A small and medium-sized IT companies, which was facing a transitional situation of the Internet industry. China's Internet business environment is an essential areas for the expansion of foreign affairs of our country in large and small businesses.

목차

Ⅰ. 서론

Ⅱ. 중국 온라인 쇼핑 시장 주요 특징

Ⅲ. 중국 온라인 쇼핑 시장의 발전 과정

Ⅳ. 중국 인터넷 이용자 현황

Ⅴ. 중국의 인터넷 활용의 급속한 증가

Ⅵ. 결론

키워드

China's online e-commerce Alibaba Baidu Tencent the Chinese Internet Chinese Internet shopping