국내 해양관광 체험요소가 장소애착, 재방문의도에 미치는 영향에 관한 연구

• 영문명: A Study on the Effect of Domestic Marine Tourism Experience: Factors on place attachment and revisit intention
• 발행기관: 한국해양관광학회
• 저자명: 최헌철 이재곤
• 간행물 정보: 『해양관광연구』제16권 제3호, 397~414쪽, 전체 18쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2023.09.30

영문 초록

This study aims to examine the relationship between domestic marine tourism experience factors (4Es) on place attachment and revisit intention. In order to study domestic marine tourism, which has recently increased demand, this study attempted to establish a theory on marine tourism based on prior research at home and abroad. As a demonstration study, visitors who have experienced marine tourism experience tried to derive academic and practical implications through research on the influence of marine tourism experience elements, attachment to places, and intention to visit again. In order to achieve the purpose of this study, we conducted a demonstration survey using Google Online Questionnaire. A preliminary survey was conducted for half a month from early August 2022, and 270 questionnaires were distributed to tourists who visited domestic marine tourist attractions for about a month from early September to mid-October 2022, and 265 valid questionnaires were used for analysis. To this end, this study tried to provide useful information to research fields related to marine tourism experience elements. In terms of practicality, tried to draw suggestions that can efficiently contribute to tourists experiencing the experience through activation of marine tourism.

목차

Ⅰ. 서 론

Ⅱ. 이론적 연구

Ⅲ. 연구방법

Ⅳ. 실증분석

Ⅴ. 결론 및 시사점

참고문헌

키워드

해양관광 체험요소 장소애착 재방문의도 Marine Tourism Experience Factor Place Attachment Revisit Intention