Service Design of Community Fruit and Vegetable Smart Vending Machine Based on User Touchpoint

• 영문명: Service Design of Community Fruit and Vegetable Smart Vending Machine Based on User Touchpoint
• 발행기관: 한국서비스디자인학회
• 저자명: Lin Cheng Younghwan Pan
• 간행물 정보: 『한국서비스디자인학회 학술대회자료집』2023년 봄학술대회 발표집, 12~19쪽, 전체 8쪽
• 주제분류: 예술체육 > 미술
• 파일형태: PDF
• 발행일자: 2023.06.24

영문 초록

In this paper, the concept of touchpoint in service design is used to optimize the service progress of the fruit and veg table smart vending machine. According to the behavior of users, the whole use process is divided into four stages: arrival, selection, payment and departure. Through the way of user interview and observation, the touchpoints in the use process are summarized into three types: physical touchpoints, digital touchpoints and interpersonal touchpoints. Then analyze the pain points of user touchpoint. According to the pain points and design objectives, sort out the solution of service design. It is expected to optimize the whole process service according to the analysis results, so as to realize better interaction between people, goods and machines.

키워드

Touchpoint Service design Use process Fruit and vegetable smart vending machine