학술논문
Study on the Net Economic Impact of Mega Sport Events: Perspective of Visitors’ Expenditure(Case Study of the 2010 Guangzhou Asian Games)
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- 영문명
- Study on the Net Economic Impact of Mega Sport Events: Perspective of Visitors’ Expenditure(Case Study of the 2010 Guangzhou Asian Games)
- 발행기관
- 한국관광학회
- 저자명
- Qiuju Luo Xiangyu Lu
- 간행물 정보
- 『International Journal of Tourism Science』Vol.14 No.2, 36~80쪽, 전체 45쪽
- 주제분류
- 사회과학 > 관광학
- 파일형태
- 발행일자
- 2014.08.31

국문 초록
영문 초록
This study assesses the economic impact of the Guangzhou Asian Games from the perspective of that expenditure. It examines how much economic impact sporadic sports mega-events have, and the extent to which their results can be measured by economic data. Expenditure data were collected through questionnaires, and the input-output (I-O) model was used to evaluate the Games’ direct and indirect economic impact. We focus on classifying and quantifying Asian Games visitors, which remove part of the squeezing effect and thus accurately define the net economic impact. Among the several categories of participants investigated, the data show that “event visitors” were the primary source of economic impact from visitors’ expenditure. Although only 32.56% of all visitors were event visitors, their economic contribution made up 61.39%of the total expenditure. Overall, the 722,074 Asian Games visitors produced an economic return of 2,709,247,693 yuan. The average expenditure was 1,688 yuan and the multiplier of output was 2.22. Compared to the Chinese government’s large capital investment in preparation for the Asian Games, the economic impact of visitors’ expenditure was not outstanding. When we include the factor of economic impact in evaluating the effects of sporadic mega-events, it becomes clear that the main benefits lie in non-monetary returns such as the reconstruction of urban spatial structures, the effect on the city’s image, changes in local politics and culture, or improvements to the environment.
목차
Introduction
Literature Review
Methodology
Results and Analysis
Conclusion and Limitations
References
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