지역축제 환경단서에 따른 지역사회 애착도가 지역축제 태도와 참여도에 미치는 영향 연구

• 영문명: A Study on the Effect of Residents’ Local Society Attachment according to Local Festival Environmental Clues on Their Local Festival Attitude and Participation: Focusing on the Case of the 2014 Eunpyeong Nuri Festival
• 발행기관: 관광경영학회
• 저자명: 김진완
• 간행물 정보: 『관광경영연구』제18권 제4호, 167~190쪽, 전체 24쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2014.12.31

영문 초록

The purpose of this study is to propose a developmental plan for‘Eunpyeong Nuri Festival’, one of the typical resident participation-type festivals in autonomous districts in Seoul, by analyzing the effect of residents’ local society attachment by local festival environmental clues on their local festival attitude and participation, especially aiming at. As for research methods, this study extracted variables by reviewing literature and previous studies, and through a survey, this study conducted random convenient sampling from Eunpyeong-gu residents participating in the 2014 Eunpyeong Nuri Festival. This study found out that residents’local society attachment by environment clues has significantly positive effect on their local festival attitude and participation, and proposed to establish a culture foundation for a constant development of this festival. As for the limitations of this study, the quantity of samples was rather little, and since there were more samples of participants than those of visitors in this study, further studies should take only visitors for samples, or carry out a research assignment to compare participants with visitors.

목차

I. 서론

II. 연구의 이론적 고찰

III. 연구방법

IV. 분석결과

V. 결론 및 시사점

참고문헌

키워드

Local festival environmental clues Local society attachment Local Festival Attitude Participation Eunpyeong Nuri Festival