관광예약시스템 경쟁관계 분석을 위한 중요도 측정

• 영문명: Measurement of Importance for Competitive Relationships Analysis in Tourism Reservation System
• 발행기관: 관광경영학회
• 저자명: 변효정 이병철
• 간행물 정보: 『관광경영연구』제22권 제2호, 233~250쪽, 전체 18쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2018.03.31

영문 초록

In the 21st century tourism industry, it is very important to understand the competitive relationship of GDS, which is a typical reservation system in the tourism industry, when the importance of reservation and information system using IT is getting bigger. For this, we realized that we need to develop measurement items that can evaluate GDS firstly. In this study, we tried to develop these measurement items. We extracted the first evaluation items through the previous research, and then carried out the Delphi survey through the expert group to extract a total of 28 evaluation items. Also, AHP analysis was conducted to confirm the priority of evaluation items. It is expected that the evaluation items developed through this study can be used as useful data for analyzing the competition relation between GDS.

목차

Ⅰ. 서론

Ⅱ. 이론적 배경

Ⅲ. 연구설계

Ⅳ. 분석결과

Ⅴ. 결론

참고문헌

키워드

GDS(Global Distribution System) Delphi AHP Tourism Industry