Price estimation based on business model pricing strategy and fuzzy logic

• 영문명: Price estimation based on business model pricing strategy and fuzzy logic
• 발행기관: 한국스마트미디어학회
• 저자명: Callistus Chisom Obijiaku 김경백
• 간행물 정보: 『스마트미디어저널』Vol12, No.1, 54~61쪽, 전체 8쪽
• 주제분류: 공학 > 컴퓨터학
• 파일형태: PDF
• 발행일자: 2023.02.28

영문 초록

Pricing, as one of the most important aspects of a business, should be taken seriously. Whatever affects a company's pricing system tends to affect its profits and losses as wall. Currently, many manufacturing companies fix product prices manually by member of an organization's management team. However, due to the imperfect nature of humans, an extremely low or high price may be fixed, which is detrimental to the company in either case. This paper proposes the developement of a fuzzy-based price expert system (Expert Fuzzy Price (EFP)) for manufacturing companies. This system will be able to recommend appropriate prices for products in manufacturing companies based on four major pricing strategic goals, namely : Product Demand, Price Skimming, Competition Price, and Target population.

목차

I. INTRODUCTION

II. RELATED WORK

III. BUSINESS MODEL PRICING STRATEGIES

IV. EXPERT FUZZY PRICE (EFP) SYSTEM

V. EXPERIMENTS AND RESULTS

VI. CONCLUSION

APPENDIX A

REFERENCES

키워드

price estimation pricing strategy fuzzy logic fuzzy inference system expert system