캐빈 속성에 대한 이용객의 인식에 관한 연구

• 영문명: How Do Holiday Users Perceive the Resort Cottage? The Case of Auto-camping Resort
• 발행기관: 한국관광학회
• 저자명: 홍성도 손재영
• 간행물 정보: 『관광학연구』제27권 제3호, 25~42쪽, 전체 18쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2003.12.31

영문 초록

As tastes of holiday makers are being diversified, resort accommodations such as cottage or pension are spotlighted among vacationers nowaday. Authors pay an attention here to this kind of accommodations, especially users preference for the physical appearances and it’s operation. To obtain data, questionnaire were distributed to the holiday users who visited the Mangsang auto-camping resort, located at the eastern seashore of the Korean peninsula. The research result shows that users usually look for simple and plain but clean, convenient and comfortable facilities. For locations, they have a preference for secluded places for their private anonymity. Through factor analysis, 24 cabin attributes were grouped by six factors, i.e., design and location, inner facility, working condition, convenience, inner and exterior appearances.

목차

ABSTRACT

Ⅰ. 서론

Ⅱ. 이론적 배경

Ⅲ. 연구방법

Ⅳ. 분석결과

Ⅴ. 결론

참고문헌

키워드

캐빈속성 캠핑리조트 중요도-성취도분석 요인분석