에어 스트레스(Air Stress)의 개념화와 측정

• 영문명: Conceptualization and Measurement of Air Stress
• 발행기관: 관광경영학회
• 저자명: 이은경 최욱희
• 간행물 정보: 『관광경영연구』제24권 제5호, 565~581쪽, 전체 17쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2020.09.30

영문 초록

Despite the fact that consumers frequently face stressful situations on board during air travel, there are very few in-depth studies regarding the stress experienced on board and its responses. Therefore, this study established the concept of air stress experienced on board, developed a measurement tool to effectively measure air stress, and investigated its validity. The results of the research can be summarized as follows. In the first phase, in-depth interview was carried out based on phenomenological method to establish the concept of air stress and structure air stress into multidimensional factors. Through qualitative validation, it was confirmed that air stress consisted of 2 factors, namely, air stressors and air stress responses. And air stressors was composed of three factors: personal factor, social environment, and physical environment, and air stress responses was composed of two factors: emotional response and behavioral response. In the second phase, a quantitative research was conducted to filter the developed measurement items and to verify its reliability and validity. Based on these results, the study provided valuable theoretical and managerial implications and directions for future research.

목차

Ⅰ. 서 론

Ⅱ. 이론적 배경

Ⅲ. 연구방법

Ⅴ. 결 론

참고문헌

키워드

Ai stress Ai stres scale Ai stressors Ai stres responses Phenomenologica interview