캠핑객의 레크리에이션 전문화 수준과 친환경 행동 간의 관계

• 영문명: The Relationship between Campers' Specialization and Pro-Environmental Behaviour
• 발행기관: 한국관광학회
• 저자명: 김현정 유광민 김남조
• 간행물 정보: 『관광학연구』제38권 제7호, 13~33쪽, 전체 21쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2014.09.30

영문 초록

The aim of this article is to classify campers’ characteristics according to their recreation specialization level and to identify differences in pro-environmental behavior (PEB) amongst the sub-groups. The results show that there is a specialization stage of domestic campers, and respondents were divided into categories of high, medium, and low specialization according to their single specialization Index. There were significant differences in several factors of PEB among three groups. The high specialization group uses more environmentally friendly products, separates waste, and prepares for camping in advance, compared to the low specialization group. This study proposes that recreation specialization can be a useful theoretical background for understanding a recreationist’s PEB, and that providing differentiated marketing and educate programs, according to the level of specialization, is needed for efficient management and planning of a camping ground.

목차

I. 서론

II. 선행연구 고찰

III. 연구방법

IV. 분석결과

V. 결론

참고문헌

키워드

레크리에이션 전문화 친환경행동 캠핑객 Recreation specialization Pro-environmental behaviour Camper