해외여행경험이 많은 사람들의 여행 동기 연구

• 영문명: Heavy Overseas Travelers' Travel Motivation: Using Focus Group Interviews
• 발행기관: 한국관광학회
• 저자명: 김동연 윤지환
• 간행물 정보: 『관광학연구』제37권 제10호, 33~52쪽, 전체 20쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2013.12.31

영문 초록

In this research, travel motivations of heavy overseas travelers were studied with Focus Group Interview(FGI). Heavy overseas travelers who were recent 12 months overseas travel-experienced and travel overseas at least 2-3 times per year single and married men and women were selected for 3 focus group interviews. The following results were obtained : 1) heavy overseas traveler's seven motivations were drawn as relax, experience · fun, self-development · self-actualization, relationship · communication, escape, nostelgia and addiction. Specifically, the proposed motivation in this study, 'addiction' can be explained as similar meaning or developed one with motivation from precedent study 'Like traveling itself', and it means travel is settled as a habit that heavy travelers can not take away in their lives because they are addicted to it. 2) The drawn motivation elements were not applied to TCL (Travel Career Ladder) theory but some results could be applied to TCP (Travel Career Pattern). Implications for tourism marketers and researchers were discussed. The study has limitation in terms of a study need to consider more variables for travel motivations.

목차

I. 서론

II. 이론적 배경

III. 연구방법

IV. 연구 결과

V. 결론

참고문헌

키워드

여행동기 해외여행경험이 많은 사람들 TCL이론 TCP이론 중독 Travel motivation Heavy overseas travelers Travel Career Ladder Travel Career Pattern Addiction