항공서비스전공 학생들의 온라인 교육서비스품질이 학습몰입과 재 수강의도에 미치는 영향

• 영문명: The Influence of Online Education Service Quality of Students Majoring in Aviation Services on Learning Immersion and Re-enrollment
• 발행기관: 관광경영학회
• 저자명: 이은희
• 간행물 정보: 『관광경영연구』제25권 제3호, 359~379쪽, 전체 21쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2021.05.31

영문 초록

Cabin attendants are important talents in the aviation industry, and many universities have established and trained aviation services majors in order to cultivate talents with professionalism and service minds. Therefore, in this study, an empirical study was conducted on the effect of online education service quality of students majoring in aviation service on learning immersion and re-taking. The result of this study was to present basic data that can be improved to improve the quality of online education services for students majoring in aviation service. The results of the study are as follows. First, it was found that the detailed factors of online education service quality had a positive (+) effect on the detailed factors of learning immersion. Second, the quality of online education service had a significant positive (+) effect on the degree of re-taking, and the higher the response and trust factor, the higher the re-take factor. Third, learning immersion had a significant positive (+) effect on intention reacquisition. Based on the above results, you will need to manage students using differentiated strategies online so that students majoring in aviation services can participate in classes with a positive mindset.

목차

Ⅰ. 서 론

Ⅱ. 이론적 배경 및 연구가설

Ⅲ. 연구방법

Ⅳ. 실증연구 분석

Ⅴ. 결 론

참고문헌

키워드

Online Education Service Immersion In Learning Re-enrollment