한방 테라피 의료관광 체험의 여가 심리학적 모형에 관한 연구

• 영문명: A Study on Leisure Psychological Model of Medical Tourism Experience by Oriental Medicine Therapy
• 발행기관: 한국관광학회
• 저자명: 이태숙 김철원
• 간행물 정보: 『관광학연구』제37권 제4호, 163~186쪽, 전체 24쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2013.05.31

영문 초록

This study would verify the structural relationship between experience of Oriental Medical Tourism and satisfaction, and the structure of medical tourism experience is discriminated by both cognitive and affective components to verify the cause and effect relationship with leisure psychological factors. Experience are classified by 'Natural/ Environmental', 'Physical/ Sensibility', 'Social/ Relationship', 'Intellectual/ Internal', and 'Affective' components. The study revealed that 'Natural/ Environmental', 'Physical', 'Intellectual/ Internal' experience, which are cognitive components influences 'affective' components by showing that it is statistically meaningful. Moreover, investigating the relationship between cognitive components and leisure satisfaction, 'Intellectual/ Internal' experience affects leisure satisfaction significantly in a statistical meaning. This study provides academic implication for investigating cross-cultural differences between western-oriented medical tourism and oriental medical tourism, while the study had several flaws in terms of limited research area and short-period survey.

목차

I. 서론

II. 이론적 배경

III. 연구방법

IV. 분석결과

V. 결론

참고문헌

키워드

한방의료관광 여가 체험 인지적 체험 정서적 체험 Oriental medical tourism Leisure experience Cognitive experience Affective experience