시뮬레이션을 통한 관광지 시설물의 시각적 선호도 차이 분석

• 영문명: Analysis of Difference in Visual Preference on Hardware Surroundings in Tourist Destination by Using Visual Simulation Techniques
• 발행기관: 한국관광학회
• 저자명: 박상훈 한범수
• 간행물 정보: 『관광학연구』제32권 제3호, 187~207쪽, 전체 21쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2008.06.30

영문 초록

The purpose of this study was to find out the 'visual characteristics' which give positive influence to the tourist attitude and to the tourist destination itself by asking people's preference for hardware surroundings. 33 images of the hardware surroundings, such as color, height of the view, form of architecture, landscape factors, number of visitors were made by using simulation techniques. Through two times of survey, visual preference for these images were measured by 197 subjects who participated in this study. The results were as follows: 1) Color: people preferred the color which makes harmony with other surroundings. 2) Height of the view: lower height such as 1.5m, 10m were preferred than 20m. 3) Form of architecture: curved form was perferred than the linear form. 4) Landscape factors: natural factors such as trees and water was preferred. 5) Number of visitors: the image composed with a few visitors wasn't preferred.

목차

I. 서론

II. 이론적 배경

III. 연구방법

IV. 결과해석 및 논의

V. 결론 및 시사점

참고문헌

키워드

시각적 선호도 색채 조망높이 건축물형태 주변환경요소 방문자수 Visual preference Color Height of the view Form of architecture Landscape factors Number of visitors