포터(Porter)의 다이아몬드 모델을 활용한 관광산업의 국가경쟁력 비교분석 연구

• 영문명: Analysis of National Tourism Competitiveness using the Porter’s Diamond Model
• 발행기관: 한국관광학회
• 저자명: 沈元燮
• 간행물 정보: 『관광학연구』제31권 제4호, 11~32쪽, 전체 22쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2007.08.31

영문 초록

This research analyses the national tourism competitiveness using the Porter’s Diamond Model. The various determinants of national tourism competitiveness were presented. In details, the national tourism competitiveness consists 13 sub-determinants and 45 evaluative scales. Moreover, an important set of evaluative scale was identified by the expert survey. The analysis of the results revealed that the Korean national tourism competitiveness was marked at 41% compared to USA, 44.6% compared to Spain, 51.6% compared to France, 61.6% compared to Japan. Specifically, demand condition and tourism related and supporting industries are assessed as a low value, on the other hand, industry strategy, structure, and rivalry are assessed as a high value.

목차

I. 서론

II. 이론적 배경

III. 연구모형 구축 및 연구설계

IV. 자료분석 및 결과

V. 결론

참고문헌

키워드

국가관광경쟁력 다이아몬드모델 관광경쟁력 결정요인 국가관광경쟁력 지수 National tourism competitiveness Diamond model Tourism competitiveness determinants National tourism competitiveness index