How “Foreign Influencer” Present Compelling Chinese Stories--Take “Chris”, a short video blogger in Tik Tok, as an example

• 영문명: How “Foreign Influencer” Present Compelling Chinese Stories--Take “Chris”, a short video blogger in Tik Tok, as an example
• 발행기관: 아시아사회과학학회
• 저자명: Liu Jian Fei Jingying Lv Mingkang
• 간행물 정보: 『International Science Research』Vol.2 No.3, 52~59쪽, 전체 8쪽
• 주제분류: 사회과학 > 사회과학일반
• 파일형태: PDF
• 발행일자: 2022.06.30

영문 초록

In recent years, a large number of excellent foreign short video bloggers have been active on major social media platforms, comparing the differences between Chinese and Western cultures, introducing Chinese traditional culture and customs to followers, and becoming a new force in telling Chinese stories. This paper takes the short video blogger “Chris” and his short videos as the research object, and analyze how “foreign influencer” tells Chinese stories in the new media environment, which brings new inspiration for telling Chinese stories and spreading Chinese voices well in the new media environment.

목차

1. Introduction

2. “Foreign Influencers” Become a New force in Telling China's Story

3. How the “Foreign Influencers” Tell Chinese Stories

4. Inspiration for Telling Chinese Stories in the New Media Environment

5. Conclusion

키워드

“foreign influencer” telling Chinese stories international communication