The Influence of Competitive Advantage on Financial Performance: A Case Study of SMEs in Vietnam

• 발행기관: 한국유통과학회
• 저자명: Hoan NGUYEN Thi Hoang Mai TRAN Thi Hai Yen NGUYEN Duc Dinh TRUONG
• 간행물 정보: 『The Journal of Asian Finance, Economics and Business(JAFEB)』Vol. 8 No.5, 335~343쪽, 전체 9쪽
• 주제분류: 경제경영 > 경제학
• 파일형태: PDF
• 발행일자: 2021.05.30

영문 초록

Profit generation is one of the main goals of small- and medium-sized enterprises (SMEs). SMEs have deployed a number of solutions to increase profits, including solutions to improve their financial advantage. The question is how to help SMEs make better and more effective decisions to improve their competitive advantage in order to improve their financial performance. The aim of this research is to examine the impact of competitive advantage on financial performance in small- and medium-sized enterprises (SMEs) in Hanoi. A survey of 120 accountants, sales staff and boards of directors of SMEs was conducted to collect data. Through quantity methodology, we used Cronbach’s Alpha, EFA and correlation analysis to determine the relationship between competitive advantage and dependent variable – financial performance. The results showed that the competitive advantage had a positive relationship with financial performance. There is not, statistically, significant difference in the level of financial performance in SMEs in Hanoi in terms of genders and between the mentioned three groups of job descriptions. From the findings, this study suggests several recommendations to improve financial performance such as increase sales and increase profits. The results are considered as a useful reference for establishing policies to attract customers toward sustainable development of firms.

목차

1. Introduction

2. Literature Review

3. Methodology

4. Results

5. Discussion and Conclusion

키워드

Competitive Advantage Financial Performance Accounting SMEs