Evolutionary Process and Mechanism of Product Quality Control in Chinese Online Shopping Platform

• 발행기관: 한국유통과학회
• 저자명: Bo Li
• 간행물 정보: 『한국유통과학회 학술대회 논문집』2017년 동계 국제학술대회, 91~93쪽, 전체 3쪽
• 주제분류: 경제경영 > 경제학
• 파일형태: PDF
• 발행일자: 2017.12.27

영문 초록

Firstly, the paper sorts out four-stage evolutionary process of product quality control in Chinese online shopping platform from dynamic perspective, and analyzes various product quality control measures at every stage. Then it constructs the population-competition dynamic model and makes analog simulation. The simulation results reveal the internal mechanism of quality control evolution and the rules of quality control in online shopping platform. The conclusions help Chinese online shopping platform to take more active attitude to control the product quality and transfer from after-control to mid-control and pre-control. Firstly, with no product quality control in online shopping platform, the honest seller population in online shopping ecosystem will no longer exists, which will cause the collapse of online shopping market. Secondly, if the online shopping platform does not take product quality control in time, the system will still collapse. Thirdly, if the online shopping platform takes product quality control in time, it might construct a healthy online shopping ecosystem with sustainable development.

목차

Abstract

1. The Background and introduce

2. The Related Theories and Literature Review

3. The Evolutionary Process of Product Quality Control in Online Shopping Platform

4. The Evolutionary Mechanism of Product Quality Control in Online Shopping Platform

5. Conclusion

References

키워드

online shopping e-commerce quality control population dynamics business ecosystem