Digital Music in Overseas and Subject

• 발행기관: 한국유통과학회
• 저자명: Narasimha Rao Vajjhala Key Young Baik
• 간행물 정보: 『한국유통과학회 학술대회 논문집』2017년 동계 국제학술대회, 137~140쪽, 전체 4쪽
• 주제분류: 경제경영 > 경제학
• 파일형태: PDF
• 발행일자: 2017.12.27

영문 초록

Digital music has similar process of general products, such as a manufacturer, wholesale business, retail business and consumers. The current digital music market has complicate process. That is, both singers and planners are planning and selling their through digital music distributor making contract with planner and digital music site of sales platform to reach consumers. In case of digit K-Pop, Korea has been given attention in the world to enter overseas market. A lot of idol performed at overseas successfully to be listed in overseas music chart and to produce K-Pop fever. SNS, YouTube and other digital technologies have been developed to expand Korean idol singer s video quickly and to create Korean fever. Is K-POP sold out to local customers and overseas consumers by what process? The author was interested in process and state that people in Korea and foreign countries listen to music. But, there are problems and limitation in this fields. The study investigated the distribution process of K-Pop music, contents of Korean wave, to examine entry into overseas. This study examined problems of digital music to find out reformation that K-Pop could keep fever continuously. The study has made global strategy to enter spacious world market.

목차

Abstract

1. Digital Music s Distribution Process

2. Distributor and Digital Music Site

3. Overseas Market

4. Problems

5. Counteractions

6. Summary

References

키워드

Digital Music Distribution