DEA-BCC 모형을 이용한 은행점포 효율성 분석

• 영문명: Analysis of Bank Branches Efficiency Using DEA-BCC Model - Focused on the Position of the Floor
• 발행기관: 대한부동산학회
• 저자명: 신철균(Shin, Chul Kyun) 정유나(Jeong, Yu Na) 유선종(Yoo, Seon Jong)
• 간행물 정보: 『대한부동산학회지』제54호, 113~126쪽, 전체 14쪽
• 주제분류: 사회과학 > 지역개발
• 파일형태: PDF
• 발행일자: 2019.12.31

영문 초록

The purpose of this study is to draw a location strategy for each floor of the branches by comparing the efficiency of the branches according to the location of each floor. An analysis of the branches efficiency of the three Gangnam districts (Gangnam, Seocho, and Songpa) through the DEA-BCC model shows that there are significant differences in efficiency among branches. The results of the input-oriented BCC model showed that the average efficiency of 398 branches located in Gangnam-gu was 0.3088, indicating the distribution of the standard deviation of 0.1232. The efficiency of branches classified by floor was shown in the order of 2nd floor > Other floor > 1st floor > 1st & 2nd floor. In order to measure the impact of this, the multi-regression analysis confirmed that the characteristics of 2nd floor and Other floor are having a positive effect on the efficiency of the bank branches and that the 1 and 2 has a negative effect on the 1st floor on the efficiency of the bank s branches. Through this study, we demonstrated that the characteristics of the bank s branches, which used to be located on the first floor, have changed, and we were able to identify differences in branches efficiency depending on the location characteristics of each floor.

목차

Ⅰ. 서론

Ⅱ. 이론 고찰

Ⅲ. 실증분석

Ⅳ. 분석결과 및 해석

Ⅴ. 결론

키워드

DEA The efficiency of Bank branches The efficiency by floor Bank branches location strategy