Effects of Sugar and Calorie Concerns on Beverage Consumption

• 발행기관: 한국농식품정책학회
• 저자명: Hyeyoung Kim Lisa A. House
• 간행물 정보: 『농업경영.정책연구』농업경영·정책연구 39권 4호, 642~662쪽, 전체 21쪽
• 주제분류: 농수해양 > 식품과학
• 파일형태: PDF
• 발행일자: 2012.12.31

영문 초록

This study investigates the relative importance between sugar and calorie concerns on beverage consumption. Consumers were classified into four groups depending on their concerns for sugar and/or calories. With each individual’s beverage consumption share, the estimated results from seemingly unrelated regression models showed that concern for both sugar and calories are significantly linked to beverage consumption. In addition, results showed that consumers who were concerned about both sugar and calories reduced their consumption of 100% fruit juices compared to consumers concerned for sugar only while these reduced their consumption of sugar-sweetened beverages compared to consumers concerned for calories only.

목차

Ⅰ. Introduction

Ⅱ. Previous Research

Ⅲ. Survey Design and Variable Descriptions

Ⅳ. Model Specification

Ⅴ. Results

Ⅵ. Conclusion and Implication

키워드

Calories Sugar Beverages Front-Of-Package Nutrients FoodPolicy