창업가의 기술지향성, 마케팅지향성, 배경적 특성이 창업 교육 만족도를 통해 성과에 미치는 영향에 관한 연구

• 영문명: A Study about the Effect of Market Orientation and Technology Orientation of New Firm Formation on Entrepreneurial Performance
• 발행기관: 한국창업학회
• 저자명: 정기수(Jeong Ki soo) 김재호(Kim Jae ho)
• 간행물 정보: 『한국창업학회지』제11권 제4호, 88~109쪽, 전체 22쪽
• 주제분류: 경제경영 > 경영학
• 파일형태: PDF
• 발행일자: 2016.12.31

영문 초록

This study desires to investigate the relation between market orientation, technology orientation, founder’s background, and foundation result, and which effect such variables bring to foundation result according to mediated relation of satisfaction for entrepreneurship education targeting new firm formations less than 7 years(Article 2 of Support for Small and Medium Enterprise Establishment Act), and did analysis of actual proof of such influence factors. Findings of this study are as follows. First, the background characteristics of the founder of the founding companies, gave a positive impact on the education satisfaction. Second, the education satisfaction of the founder had a positive impact on its founding results. Third, marketing-oriented properties had a positive impact on its founding results. Fourth, technology-oriented properties had a positive impact on its founding results. Finally, marketing orientation of the founding companies, technology-oriented property, did not have a positive impact on the establishment education satisfaction.

목차

Ⅰ. 서론

Ⅱ. 이론적 배경 및 선행연구 검토

Ⅲ. 연구의 설계

Ⅳ. 실증분석

Ⅴ. 결론

참고문헌

Abstract

키워드

Technology Orientation Entrepreneurship Education Entrepreneurial Performance Market Orientation.