IT를 활용한 기업-지역사회 혁신모델 사례연구 : Samasource의 Microwork를 중심으로

• 영문명: A Case Study on Social Innovation Model of Samasourse Using IT Microworks
• 발행기관: 한국IT서비스학회
• 저자명: 이중원(JungWon Lee) 박철(Cheol Park)
• 간행물 정보: 『한국IT서비스학회지』한국IT서비스학회지 제15권 제2호, 219~233쪽, 전체 15쪽
• 주제분류: 경제경영 > 경영학
• 파일형태: PDF
• 발행일자: 2016.06.30

영문 초록

As social problems including aging, depopulation, healthcare, poverty, a lot of government, organizations is trying to solve the problems. Recently, social innovation is emerging as strategy for solving social problems around the world. Social innovation means more effective, sustainable and new solutions that increase total values of society. This study attempts to introduce microworks of the Samasource as a case of the business-community innovation model using IT. Samasource is one of three social ventures under the nonprofit organization Sama Group established in 2008. Its mission is to alleviate worldwide poverty by connecting unemployed people in impoverished countries to digital work. Based on the internet model “microwork", they split huge digital projects into small scales, and deliver them to BOP(Bottom Of Pyramid) groups through the internet. This case describes a business model, revenue model, and impact of Samasource's Microwork. Implications of the case were suggested in the conclusion. To this end, I would like to provide a meaningful implication to researchers and founders of the South Korea.

목차

Abstract

1. 서 론

2. 이론적 배경

3. 사마소스 사례연구

4. 시사점 및 결론

References

키워드

Social Innovation Samasource Impact Sourcing Microworks BOP