- 영문명
- The Suggestions of Improvement and Profiling tourists of Andong “Hahoe Pyolshin-Gut T'al-Nori”
- 발행기관
- 대한관광경영학회
- 저자명
- 김상무 송지준
- 간행물 정보
- 『관광연구』제15권 제2호, 39~54쪽, 전체 16쪽
- 주제분류
- 사회과학 > 관광학
- 파일형태
- 발행일자
- 2000.12.30
국문 초록
영문 초록
The purpose of this study was to profile tourist and to draw solutions for the improvement of Andong “Hahoe Pyolshin-Gut T'al-Nori.” The results were as follows. First, the results of profiling tourists of Andong "Hahoe Pyolshin-Gut T'al-Nori": (1) Most of Korean tourists came from Daegu and Kyungbuk province, and 30% of the foreign tourists are from overseas(the rest of them who reside in Korea); (2) Most of Korean and foreign tourists visited "Hahoe Pyolshin-Gut T'al-Nori" by car; (3) Most of Korean tourists visited with family, and most of the foreign tourists were accompanied with their friends; and (4) Most of Korean tourists got information about "Hahoe Pyolshin-Gut T'al-Nori" on T.V. and most of the foreign tourists got from their friends. Second, the implications of the results are as follows.
(1) It is needed to enhanced public relations through the travel agency and publicity; (2) It is needed to distribute free pamphlets and improve bad sound facilities to make tourists better understand the program. Also, the public announcement in foreign languages(English or Japanese) should be prepared for foreign tourists; (3) The improvement of facilities will facilitate the betterment of the level of "Hahoe Pyolshin-Gut T'al-Nori"; and (4) It is needed to attract tourists by focusing on package tour with beautiful natural, abundant cultural tourism resources and "Hahoe Pyolshin-Gut T'al-Nori" in Andong.
목차
Abstract
Ⅰ. 서론
Ⅱ. 이론적 배경
Ⅲ. 실증연구 조사방법
Ⅳ. 실증연구 분석결과
Ⅴ. 결론
참고문헌
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