문화관광축제 활성화를 위한 가치평가 모형 정립: 퍼지논리 적용

• 영문명: Model Strategy of Value Evaluation for Activation of Culture and Tourism Event: Application Fuzzy Logic
• 발행기관: 대한관광경영학회
• 저자명: 변우희
• 간행물 정보: 『관광연구』제19권 제1호, 75~96쪽, 전체 22쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2004.06.30

영문 초록

This article presents a ongoing study value evaluation model for activation of culture and tourism event. New method of measuring an evaluation of user based on fuzzy numbers and fuzzy logic i proposed in this study. Fuzzy arithmetic model has been applied to economics, sociology, management studies, psychology, and linguistics for decision-making under vague situations and specification of vague objects. Fuzzy set and fuzzy relation method were used for our study to establish the validity of decision-making in each Permanent Event Place attribute. Especially getting out of the quantitative analysis by applying fuzzy numbers, and we can have final decision based on reasonable scientific method by evaluating on the field of mentalities in the tourists and guests as a liguistic measure. In terms of methodology this study disclosed that fuzzy model approach is greatly useful to decision making processes in evaluation of culture and tourism event. Therefore, I believe that this study has a meaning to present a standard for establishing a proper standard about value evaluation and construction of model for activation of culture and torism event in Korea.

목차

ABSTRACT

Ⅰ. 서론

Ⅱ. 文化觀光祝祭 價値評價의 理論的 背景

Ⅲ. 文化觀光祝祭 價値評價模型

Ⅳ. 發展戰略 및 結論

참고문헌

키워드

퍼지논리 퍼지 수 언어적 헤지 퍼지추론의 합성규칙 α-수준집합