觀光 關與度, 觀光地 選擇屬性이 行動意圖에 미치는 影響關係 硏究

• 영문명: Effect of Tourism Involvement on Selection Attributes of Tourist Destination and Behaviour Intention
• 발행기관: 청운대학교 관광산업연구소
• 저자명: 金始中(Kim, Si-Joong) 朴鍾珍(Park, Jong-Jin)
• 간행물 정보: 『관광산업연구』관광산업연구 제6권 제2호, 29~48쪽, 전체 20쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2012.12.30

영문 초록

This study aims to examine the effect of tourism involvement on selection attributes of tourist destinations and behaviour intention. For this study, empirical analyses were made based on the questionnaires among 217 tourists who visited Water-front. The results are as follows: First, tourism involvement influenced price, information, accommodation in terms of selection attributes of tourism destinations. Second, tourism involvement was a very important factor when potential tourists choose tourism destinations, while price and information affected on behavior intention the most significantly among the selection attributes of the tourism destination. Third, additional facilities such as shopping malls, souvenir shops, indigenous products, and amusement facilities should be provided to vitalize tourism destinations from their own aspects.

목차

ABSTRACT

Ⅰ. 서론

Ⅱ. 연구의 이론 고찰

Ⅲ. 연구설계

Ⅳ. 분석결과

Ⅴ. 결론

참고문헌

키워드

관광관여도 선택속성 관광지 만족도 행동의도 Tourism Involvement Selection Attributes Destination Satisfaction Behaviour Intention