중국진출 한국 물류기업의 물류수행 요소인식과 수준에 관한 연구

• 영문명: A Study on the Level and Recognition of Logistics Practice Elements for Korean Logistics Companies in China
• 발행기관: 한국무역연구원
• 저자명: 노윤진(Yoon-Jin Roh)
• 간행물 정보: 『무역연구』제8권 제3호, 139~159쪽, 전체 21쪽
• 주제분류: 경제경영 > 무역학
• 파일형태: PDF
• 발행일자: 2012.09.30

영문 초록

Recently, China’s logistics market is becoming very competitive. Multinational companies and logistics companies in China are already building a network of logistics market and has been preempted. Expanding trade between Korea and China is leading entry of Korea logistics enterprises to China logistics market. However, in China logistics network and service coverage of Korean logistics companies are limited. The purpose of this study is to investigate motive of market entrance in China and examine differences in perception of Korean logistics companies by using Chi-Square Test and ANOVA. Also, the level of logistics activation elements in China logistics market is analyzed through using to IPA. As a result, there are some distributions of differences with the type of business and logistics activation elements in China logistics market. Also important factors to perform the logistics activities in China were classified into three categories, the logistics service factors, there is a need to improve the future. In the future, the Korean company’s logistics strategy and research is needed on the relevance of the performance.

목차

Abstract

Ⅰ. 서론

Ⅱ. 선행연구

Ⅲ. 실증분석

Ⅳ. 결론

참고문헌

키워드

China Logistics Logistics Practice Elements Chi-Square Test ANOVA Importance-Performance Analysis