EXAMINING THE PREDICTORS OF DESTINATION CHOICE

• 발행기관: 세계문화관광학회
• 저자명: Nik Kamariah Nik Mat Amin Idris Azizah Daut
• 간행물 정보: 『Conference Proceedings』8th International Joint World Cultural Tourism Conference 2007, 400~407쪽, 전체 8쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2007.11.30

영문 초록

The purpose of this study is to examine the factors that predict tourists destination choice. From the literature, four antecedents of destinations choice (3 items) were identified: cognitive evaluation of attractiveness (10 items), services (5 items), cultural attractions (3 items) and safety (3 items). All measurement and structural models were subjected to confirmatory factor analysis using AMOS 6 and later the structural model was tested for its causal relationships. Findings indicate that cultural attraction and safety are significant predictors of destination choice and that the hypothesized model demonstrates goodness of fit.

목차

ABSTRACT

INTRODUCTION

METHODOLOGY

DISCUSSION

RECOMMENDATION

CONCLUSION

REFERENCES

키워드

tourism destination choice SEM cultural attraction safety