儒家思想对中国民营旅游企业内部建设及外部经营的影响

• 영문명: On the Influence of Confucianism for Internal Construction and External Operation in Chinese Private Tourism Enterprises
• 발행기관: 세계문화관광학회
• 저자명: Zhao Ming(赵 明)
• 간행물 정보: 『Conference Proceedings』8th International Joint World Cultural Tourism Conference 2007, 486~489쪽, 전체 4쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2007.11.30

국문 초록

中国民营旅游企业正扮演着越来越重要的角色，其未来的竞争力将不仅取决于如何引进西方管理模式，更多的应考虑如何"软化"这些"硬件"模式，日本企业在这方面的成功，启发了人们对儒家思想的探讨及其在企业管理中应用的研究。针对中国民营旅游企业管理松散，自发性的弊病，本文探讨了儒家思想对企业内部建设及外部经营的指导性影响。

영문 초록

Chinese private tourism enterprises are playing more and more important part in economy, competitiveness in management would depend on not only how to bring in western management models but also adapt to these models. Success in Japanese enterprises lights up researches for the use of Confucianism III management. In the light of some flaws in Chinese private tourism enterprises, such as management inefficience and lack of disciplines, this thesis put attention on the guideness influence of Confucianism for internal construction and external operation in enterprises.

목차

摘要

一、儒家思想对提高企业管理者素质的影响

二、儒家思想对融洽民营企业的内部关系的影响

三、儒家思想对民营企业外部经营的影响

参考文献

Abstract

키워드

Confucianism Chinese private tourism enterprise management 儒家思想 中国 民营 旅游企业 管理