Theoretical Foundation for the Moderating Impact of Information Quality and Need for Cognitive Closure on Motives of Knowledge Search

• 발행기관: 한국산업경영학회
• 저자명: 구동모
• 간행물 정보: 『한국산업경영학회 발표논문집』2010년도 동계학술대회 발표논문집, 1~22쪽, 전체 22쪽
• 주제분류: 경제경영 > 경영학
• 파일형태: PDF
• 발행일자: 2010.12.30

영문 초록

Knowledge search engine is one of the most successful killer applications attracting loyal customers for porter sites. Nevertheless, most studies have independently focused on search engine technology such as search keyword algorithm, presentation of information, and user characteristics such as cognitive style, search experiences, and skill levels. These previous studies lack an integrated understanding of causal links among critical factors predicting consumer motives and intention involving more diverse aspects of consumer characteristics. To fill these gaps in the literature, the present study focuses on whether information quality, a multi-dimensional concept, is important in forming knowledge search motives and intention. The present study additionally identifies a moderating role of an individual trait of need for cognitive closure (NFCC) in the links between information quality and motives. The present study is expected to contribute to extending our understanding; what specific factors form multi-dimensional concept of information quality and how information quality can contribute to enhancing user motives, and what is the interactional impact of need for cognitive closure and information quality on motives. Research implications are discussed in conclusion.

목차

1. Introduction

2. Literature Review

3. Research Model

4. Conclusions and implications

키워드

knowledge search information quality need for cognitive closure NFCC motive intention