섬유디자인의 디지털 공정성과 브랜드 아이덴티티의 구축에 관한 연구

• 영문명: A Study on the Construction of Digital Fairness Relating to Textile Design & Brand Identity
• 발행기관: 한국조형디자인학회
• 저자명: 박현숙(Park, Hyunsook) 양성원(Yang, Seongwon)
• 간행물 정보: 『조형디자인연구』한국공예논총 제8집 2권, 211~227쪽, 전체 17쪽
• 주제분류: 예술체육 > 미술
• 파일형태: PDF
• 발행일자: 2005.12.30

영문 초록

Digitalized textile production has been improving productivity and specialty day by day with its excellent imitation technology, and producer's research and development effort has given birth to more versatile and specialized more original production process. In particular, digitalized process enables more economical production in terms of time and space and enhances the economy of valuable rarity and more variety in its products. Additionally, database system and Internet communication invited a new era of vibrant interactivity between consumers and producers of today. Against this backdrop, it is absolutely necessary to improve originality, identity, product value and productivity to meet the strategic goals of the textile design field. The creation of clear brand identity for businesses to enhance the management in textile design industry is in need in this era. In this regard, this thesis aims to consider how brand awareness for clear brand identity and the development of textile industry can be work together in various ways with digitized design production.

목차

I . 서 론

II. 본 론

III. 결 론

참고문헌

키워드

Digitalized textile production Brand Identity creation